How to Connect Your HubSpot Account to SEOmatic

Minimum Requirements

• A HubSpot account with CMS Hub (Blog feature enabled)

• Super admin access to your HubSpot account

Creating Your Private App

Before connecting, you need to create a private app in HubSpot.

1. Log in to your HubSpot account and click the Settings icon in the top navigation bar.

2. In the left sidebar, go to Integrations > Private Apps.

3. Click "Create a private app" and name it (e.g. "SEOmatic").

4. Go to the Scopes tab and enable CMS > Blog (Read and Write).

5. Click "Create app" and confirm.

6. On the Auth tab, click "Show token" and copy your access token. Save it somewhere secure.

Step 1: Go to Connections

In your SEOmatic dashboard, go to Connections from the sidebar (or click the "Missing connection" warning in the header if you see one).

Step 2: Enter Your Access Token

Click Connect HubSpot and paste your Private App Access Token.

SEOmatic will automatically validate your token as you type.

Click Connect.

Step 3: You're Connected

On the Connections page, you should now see your HubSpot account listed with a green "active" status - that means you're connected and ready to publish.

Troubleshooting